Flatpay surpasses €100 million in ARR — in just three years

🇩🇰 Du finder den danske version af denne artikel her.

Danish fintech Flatpay continues its remarkable growth journey — now setting its sights on €1 billion ARR.

There’s no doubt that Flatpay is backing up its words with action. It’s rarely seen that a Danish company scales this fast. In just over three years, Flatpay has surpassed €100 million in annual recurring revenue (ARR) — and the ambitions don’t stop there.

On LinkedIn, CEO & Founder Sander Janca-Jensen shared the milestone:

“Flatpay is now a €100M+ ARR company and we’re just over three years in. This is such an incredible milestone, and I couldn’t be prouder of the team.

The speed at which we’ve reached this milestone puts us in the same league as, and even ahead of, some of the most admirable companies in the world.

Every day, the team works incredibly hard to do better, and we believe we’ve found our sweet spot: serving the merchants very few truly care about. But we do. We wake up every morning driven to do better for the SMBs of the world.”

The ambition going forward is clear:

“In the coming three years, we’ll 10x the business to become a €1B ARR company — where merchants get all their financial services and software from us.”

Onwards and upwards, as Janca-Jensen concluded his post.


“Over the next three years, we aim to 10x the business and become a €1 billion ARR company.”

Sander Janca-Jensen

Sander Janca-Jensen, CEO & Co-Founder at Flatpay


Reached 1,000 employees in just three years

On dontt.dk, we’ve been closely following Flatpay’s journey — most recently in August, when they hit their latest milestone: reaching 1,000 employees in just three years.

Flatpay is undoubtedly one of Denmark’s most fast-growing companies — and currently one of Northern Europe’s fastest-scaling fintechs. In just a few years, the company has gone from an idea to handling payments worth billions of kroner, and it now serves over 20,000 customers.

We’re growing fast, but in a healthy way

In August, CEO and co-founder Sander Janca-Jensen spoke about Flatpay’s culture, which he sees as the company’s biggest growth driver:

“We’ve proven that when you bring together people who care about each other and about your customers, you can create something unique. Our employees are given responsibility from day one and the opportunity to grow with the company. It’s a culture we cherish, and one we believe can scale globally.”

Co-founder Rasmus Carlsen, responsible for marketing and brand, has also discussed building visibility and trust in an historically rigid industry: “Card payments aren’t just a transaction — they’re the heartbeat of your business.”
You can read the full interview [here].

Shortly before that interview, Flatpay raised €43 million — a funding round that significantly accelerated its expansion. Since then, the pace has only increased, with

Flatpay now targeting international growth: “This is just the beginning. We’re growing fast, but in a healthy way. Our formula is simple: the right people, freedom with responsibility, and an uncompromising focus on the customer’s needs. It’s brought us this far, and it will carry us even further,” concludes Sander Janca-Jensen.


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