🇩🇰 Du finder den danske version af denne artikel her.

Danish stylist and designer Veneda Carter, who has made a name for herself internationally from her base in Los Angeles, is now teaming up with Nike’s global powerhouse. Together, they’re unveiling a fresh, stylish take on the Air Max Muse — a women’s sneaker that blends sporty aesthetics with fashion and personality.

Nike says they chose Veneda Carter because of her unique talent for mixing colors, textures, and cultural influences in unexpected ways — creating styles that empower women to express their individuality in bold and original ways.

Here, Veneda shares her thoughts on the collaboration.

Veneda Carter shares:

“The Air Max Muse is exactly the kind of shoe I love to wear. It has this universal appeal that blends a classic, sporty vibe with something feminine and sexy. My goal with the design was for my personality and energy to shine through, so anyone who sees the shoe instantly recognizes it as my style.”

The design is inspired by rainwear and functional outdoor gear.

Veneda continues:

“I love that my version of the Air Max Muse can be styled in so many different ways and express so many moods,” Carter says. “You can wear them all day — whether you’re cruising around the city, heading to a party, dinner, or the gym. The textured lace tips match my jewelry and make the shoe stand out wherever you are, giving it an exclusive, high-end look.”

Nike’s press team tells dontt.dk:

Carter’s bold style perfectly complements the soft, voluminous proportions of the Air Max Muse, whose futuristic shape and prominently sculpted arch are designed to catch the eye — highlighting the iconic Air unit in the heel. This is evident in the first campaign images, shot in her family’s hometown of Warsaw, Poland, featuring Carter wearing her debut colorway.

The Nike x Veneda Carter Air Max Muse will launch at Naked Copenhagen on May 30, globally via venedacarter.com on June 23, and on SNKRS and select retailers from July 17.

We stopped by HOUSE11 — JOE & THE JUICE’s new concept store in the heart of Copenhagen.
The whole adventure started just around the corner, and now a new chapter begins.
Read on and get an exclusive behind-the-scenes look → READ MORE!

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