Danish payments powerhouse Flatpay hits 9,000 new customers in March

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There’s more news from Danish payments firm Flatpay, which continues its meteoric rise. Since its founding in 2022, the company has surpassed a valuation of over DKK 12 billion, is approaching 2,000 employees, and maintains a growth trajectory few can match. Most recently, it secured an additional DKK 1.1 billion in new capital.

The momentum has now been further amplified with the appointment of one of Denmark’s most prominent business figures as chairman: Henrik Poulsen, current chairman of Carlsberg and Færch Group, and former chairman of Novo Nordisk.

All of this is happening at a strategic level, but don’t assume it comes at the expense of day-to-day operations.

“To put it in perspective, we added in a single month what previously took us two full years to achieve”

Sander Janca-Jensen, CEO and co-founder of Flatpay, wrote on LinkedIn that March was an “all-time greatest” month.

He elaborates:

“We broke nearly every internal record, signed close to 9,000 new customers, and set new highs in Germany, France, Finland, the UK, and the Netherlands. At the same time, we rolled out a number of new features, for free and achieved a Net Promoter Score (NPS, a measure of customer satisfaction) of 64 for the product and 67 for customer support. For comparison, it took us 24 months to acquire the same number of customers we gained in March 2026 alone.”

Earlier, in an interview with dontt.dk, Sander emphasized that the company’s culture is its greatest asset: “Our culture is Flatpay’s strongest card.”

Sander Janca-Jensen, CEO & co-founder at Flatpay

“Flatpay appoints top Danish business leader as chairman”

In February, Henrik Poulsen, chairman of Carlsberg and former chair of Novo Nordisk, was appointed as Flatpay’s new chairman. He sees significant potential in the company’s product and market strategy.